Feng Gui

fenggui.jpg If you’re looking for a quick tool for heatmapping your website, Feng Gui seems like a pretty awesome tool to get a look at how users will look and click.
I have to say that the automated link generation is very interesting since it looks like most of the algorithm is based on images and clickable areas and where top is most likely to be clicked and as you scroll down the page, it gets less likely. What’s interesting is that for LUX, it actually generates the heatmap for the top area for the title and from knowing from actual heat map data that users actually do not click those areas. Yet, it’s a pretty good quick look at heat maps and how people would view the site itself.