Pink PSP with Pink? Ick.

We think we’ve finally figured out what Sony Entertainment is trying to do. They’re trying to see how terrible they can go before their userbase just completely abandons them.
The latest is the pink PSP box. Purely terrible marketing. Obviously they don’t even understand the female market if they’re trying to reach the younger generation. Why? There’s Pink on the box. Nothing wrong with that, but when you think of pink, you don’t think of a screaming “P!nk”. It just doesn’t happen. You think of Hello Kitty. You think of flowers. I mean seriously. How many female gamers adorn anything of theirs with P!nk. It’s more likely you’ll hit the market with Sanrio’s Hello Kitty line.
Strange that a corporation with Japanese roots wouldn’t understand a simple marketing concept that has taken over that gender market for decades.
Via PSPFanboy

  • I heart Hello Kitty, flowers, and the color pink.

  • I heart Hello Kitty, flowers, and the color pink.